More money, more problems? Not if you ask prepaid users, who just want to surf without unexpected costs. That’s why Hrvatski Telekom created eSimpa — the only 100% digital option with which prepaid users surf without situations in which money is still being taken from their account after they run out of gigs. Find out how we capitalized on that information in creating the new HT campaign.
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OUT-OUT-OUT OF OFFICE
THE WHOLE AGENCY IS OFF
We have one very important task ahead of us: getting properly rested. The project runs from the 3rd to the 16th of August, the goal is total relaxation and lounging, and the target is an agency that can’t wait to frolic in the sea.
[Read more]IVA ON AI, IN BLACK AND WHITE
A SHORT INTERVIEW FOR LIDER
When it comes to AI in marketing, everyone is crossing swords, and our Iva has joined the fray with her pen for Lider's Agencijsko bilo. Are AI campaigns killing creativity, what are the implications of the slop era, and does the future hold artificial perfection or humanity with all its flaws? Find out in this short and sweet interview.
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