News

All eyez on Indirekt

WE BRANDED INDIREKT’S JUBILEE

09.06.2022.

Besides having a great lineup for its 10th edition, our indie festival Indirekt also has a great new visual identity and communication. Cast an eye on Indirekt’s eye that’s always looking for new talent and see you this weekend in Umag!

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When you read the news, it will become clear:

NEW BONBON CAMPAIGN IS BONBON!

06.06.2022.

After much exploration and comparison, we concluded it would be best to make a sequel to the successful bonbon campaign „It's human to compare“ and remind ourselves as to how the everyday life look for the smart shoppers, target audience of bonbon, with their unbelievable power of perception, rational thinking and natural curiosity.

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SEÑORITA PRESENTA

Irena presented us to Vilnius

16.05.2022.

Besides thinking of our own creative strategy, our branding specialist Irena is also thinking of ways to present it to others - in this case the students of Marketing Communication at Vilnius University. A big thank you to prof. Morana Fudurić of EFZG for giving us a chance to contribute to the academic community and a big thank you to our soon-to-be colleagues for coming up with questions so great that we learned something new from them ourselves.

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Discover Varteks at the cinema

Varteks TVCs on DHF

25.04.2022.

A big thanks to the Croatian Film Days (Dani hrvatskog filma) for selecting our Varteks campaign TVCs as part of the Films for designated purpose category! Now, besides in their stores, you can see every detail of the clothing on the big screen at the Tuškanac cinema.

P.S. A special mention goes to everyone who shows up at the premiere wearing a Varteks suit!

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XXXXXXCLUSIVE NEWS

WE’RE THE THIRD BEST AGENCY!

06.04.2022.

Aside from the four Effies and one Mixx from the previous day, we return from the Days of communication with an additional six Ideja X awards — gold for Modulee, two silvers for Poluotok and one for Nije u redu u uredu and bonbon, along with bronze For those who know how to enjoy. And Señor is right there with them — all points considered, we’re not back-to-back champions, but we are still third in the total agency ranking.

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THE MOST EFFICIENT AGENCY 2022

We won the Effie Grand Prix!

06.04.2022.

If we don’t count trying to wake up the morning after celebrating, we were pretty efficient these Days of communication — we won one Mixx award and four Effies, including the Grand Prix for the Nije u redu u uredu project. Congrats to Wiener, congrats to CESI and congrats to us!

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TOO MUCH INFO

NEW CAMPAIGN FOR ISKON

05.04.2022.

Times and briefs are changing, but honesty is still just as relevant. Two years ago, we set up a successful communication platform Iskrenovci, so honestly, this year's campaign for Iskon is also honest. This time the focus is on the Iskon.Play TV with plenty of programs, applications and streaming. The offer did not bypass our Iskrenovac (iskren=honest in Croatian) Jerko Marčić, who now knows everything because he watches Iskon.Play TV.

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DUVNJAK’S LEADING ROLE

GREAT HANDBALL PLAYER HAS ONLY SMALL WORRIES

05.04.2022.

Award-winning communication platform for Wiener Insurance Insures your peace of mind and sequel Still insures your peace of mind for years continues to show that people who have Wiener insurance have only small worries. Our biggest worry this year was how will Domagoj Duvnjak, the captain of the Croatian national handball team, perform as the face of the campaign for car insurance of electric and hybrid vehicles. Luckily for us, his acting journey passed without any difficulties, which you can see by clicking on the link.

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IVA TALKS

OUR IVA IS A PANELIST AT IZAZOV22

17.03.2022.

Marketing mreža is holding the 8th edition of Izazov (challenge) Forum of communication leaders, and our Iva will join the panel called Trending Talks to discuss current trends in advertising with other experts from the field. We’re challenging you to visit the event on April 12th and ask Iva as many questions as you can from the audience. #izazov2022

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Young lionesses for the win

Maria & Lucija celebrate in the Media category

14.03.2022.

We’re proud that our Maria and Lucija have continued the good tradition of last year’s Grand Prix winners (Valentina and Dora) and won the first place in the Media category at this year’s Young Lions competition! Read more and maybe they’ll wave to you from the stage in Rovinj.

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