After winning the Effie Grand Prix at last year's national advertising festival Days of communication, we received the news that WARC included our campaign No place for inequality at the workplace in the top 100 most awarded campaigns in terms of effectiveness in the world! WARC is an independent global authority on advertising and media effectiveness, and we are honored that our campaign for equality in collaboration with CESI, Human, 404 agency and Outdoor Akzent found its place on this list. Excuse us while we prepare a very effective piña colada!
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OUT-OUT-OUT OF OFFICE
THE WHOLE AGENCY IS OFF
We have one very important task ahead of us: getting properly rested. The project runs from the 3rd to the 16th of August, the goal is total relaxation and lounging, and the target is an agency that can’t wait to frolic in the sea.
[Read more]IVA ON AI, IN BLACK AND WHITE
A SHORT INTERVIEW FOR LIDER
When it comes to AI in marketing, everyone is crossing swords, and our Iva has joined the fray with her pen for Lider's Agencijsko bilo. Are AI campaigns killing creativity, what are the implications of the slop era, and does the future hold artificial perfection or humanity with all its flaws? Find out in this short and sweet interview.
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