Although you’ve heard statements like They care more about their looks and less about work or Let them dedicate themselves to family instead of career many times before, you’ve probably seen them on billboards for the first time in the past two weeks. Who did you first think of when you read them?
Gender isn’t mentioned nowhere in these statements, but the vast majority of people think of women first. This was exactly the idea behind our It's not working in the workplace launched in collaboration with CESI with the aim of eradicating deep-rooted gender prejudices because inequality is not okay anywhere, not even in the workplace.
Awareness of the problem is only one part of the solution, so more concrete steps are needed. The CESI organization proposes to change the current Labour Law, which currently protects pregnant women and persons on maternity leave from getting fired for only 15 days - to a minimum of one year after the termination of these conditions. Support this proposal with your signature on nijeuredu.com and be part of the change or join the campaign by sharing cards, changing profile picture and other activism on social networks #sharingiscaring
A number of organizations and ambassadors have already joined the action - influential individuals from the business world who shared with CESI their experiences and examples of good practice in promoting gender equality in their workplace. If you want to share your experience with us, contact us at firstname.lastname@example.org.
Due to gender prejudices, women regularly do lower paid jobs where they find it harder to progress. On average, they have a 13 % lower salary than men and a 22 % lower pension. They enter the supervisory boards even 12 years later than the men, and when they succeed, they are lonely there: there are as many as three men for one woman. In addition, every third woman is asked about plans about children when hiring, which is prohibited by law. Examples of discrimination do not stop here, but together we can put an end to them.
The project "Worker - Gender Equality in the World of Work" was supported with 130,491 euros of financial support from Iceland, Liechtenstein and Norway under EEA grants.
If you are in the media and want to support the action, you can find the materials here or contact us.
We have four MIXX finalists!
Two of our campaigns are in four categories for the best digital project award: Mental hygiene in the Corporate Social Responsibility Campaign category and Wiener travel insurance in the Direct Response and Lead Generation Campaign, Campaign Effectiveness i Influencer Marketing categories. Bravo for Wiener insurance and iProspect, and congratulations tu all the other finalists!
We’re looking for new colleagues in the design department
Señor is always looking for talented professionals. This time, we’re looking for art directors and graphic designers. If you have experience working in a marketing agency, design studio or any other design collective, apply by March 19th.