April Fools’!!! Of course we did. We haven’t run out of ideas so far, and not even this year’s IdejaX has broken that streak. The Great Naive Artists won gold and Iskon remains undefeated in the telecom category. The bronze Effie also confirmed the efficiency of the Call Nina campaign. We took home some serious bling in new Craft Design category and, last but not least… we can’t forget our finalists: Gloomy Christmas, When summer gets boiling hot and Honest Wines 2018.
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SCARY GOOD CAMPAIGN
SEÑOR FOR THE PROTECTION OF THE WILD ANIMALS!
Poisoning of wild animals has been an uncontrolled problem in Croatia for decades. By using the illegal and punishable poison, people cause damage to our biodiversity, native species, clean water and fertile soil. That’s why, association Biom, as part of the European project BalkanDetox LIFE, decided to make the general public aware of the importance of preventing poisoning. How we approached this task, find out in the new case study.
[Read more]AWARD JURESDICTION
ONCE AGAIN JURE JUDGES IDEJAX
As a part of Dani komunikacija festival, our Head of Creative Jurica Ćorluka will evaluate the best ideas in Croatian advertising on IdejaX. This year, he’ll judge campaigns in the Best on Market and Best of Positive Change categories. Good luck to all competitors!